A brand that mainly deals with hair products for men
The model was originally Ryu Junyeol 

They used Cha Eunwoo as a model for an event they held for a brief moment and saw that the sales and reactions were good 

They were struck by lightning with their new model and started using him as a new model 

After changing models, their image also changed
The responses have been really good 

- Ah why is this so funny? ㅋㅋㅋㅋ Looks like it can't be helped. Please make Eunwoo work harder
- Looks like a smart store changing to a department store ㅋㅋㅋ
- Seriously the value of the brand f*cking raised;;; Now the product looks so fine

original post: here

1. If the old model saw this, they'd be so saddened

2. Just praise the new model, what's the point of dragging the other one down and making it uncomfortable 

3. Cha Eunwoo's life must be so fun to live. He makes such a good impression. But I feel uncomfortable that no matter where he goes, people use him to bring down others. And you can tell these people aren't Cha Eunwoo's fans. He's just dumbfoundingly handsome, so people use him to bring down other celebrities' looks ㅠㅠㅠ I feel like he would be tired himself of always being used to compare with others like that 

4. It's like the gift you want to gift to your dad turned into the gift you want to give your boyfriend

5. I don't think that it was necessary to bring up the fact that they did way better after they changed models.. 

6. Why? I prefered when they used Ryu Junyeol 

7. But Cha Eunwoo does suit the brand more.. 

8. It's way better that they changed it 

9. Maybe because he's an idol, he's so good at pulling off that c ncepto.. 

10. This is straight up how I view this: 
Innisfree sale event model VS department store's ambassador 

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