A new term, "Seoul disease," is spreading like wildfire among young Chinese who, after visiting Seoul, yearn for Korea and struggle to adjust to daily life. Beyond the simple aftereffects of the trip, the term embodies an idealized, yearning for Korean culture and society, and its impact is considerable.

"Seoul disease" isn't a medical diagnosis. It's a term used to describe the longing for the vibe and memories of Seoul that Chinese MZ generation, who studied or traveled in Seoul, experience even after returning home. It refers to the phenomenon of daily life feeling dull and empty after returning from a period of intense experiences, beautiful cafes, drama-like streetscapes, idol performances, shopping, night views, and the sensuous atmosphere of the Han River.
In the past, it was used in a negative context to disparage Korea, but recently it has spread with positive evaluations such as "China should learn from Korea" and "A country that has created a rich culture with limited resources."
On Douyin, China's version of TikTok, videos tagged with the hashtag "Seoul Disease" have accumulated over 100 million views. A video showing a night view of downtown Seoul was captioned, "Have you ever been on a trip like this? It's not over yet, but my heart has already begun. Maybe this is a symptom of Seoul Disease."
Comments in the video also shared specific experiences, such as, "A Korean gave me chocolate and snacks when I had low blood sugar at an idol concert," "I've lived in Korea for over a year and my Seoul disease has gotten worse," "I got on the wrong subway and a Korean woman took me to the station. People in developed countries are really kind," and "Most Koreans are polite when crossing the street and cars always give way."
original post: here
1. Welcome
2. Han River is indeed nice......
3. This is the love I feel for New York boohoo
4. Wasn't there an article that said that they don't actually spend this much money when they visit?
5. It's indeed nice, I live in Seoul myself, but I still haven't visited Seoul the way I wanted to. There's so many places I want to go. I'm going this weekend for sure
6. Even as a Korean myself, I miss Han river. I couldn't go as often after I moved, but I want to go ㅜ
7. What the? ã…‹ã…‹ã…‹
8. Spend more money
9. It's the same thing with Paris disease, but Han River stinks...
10. Is this the same thing with France disease... Maybe not? Is it the opposite?
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