[theqoo] KIM YOUNGDAE REVIEWS NEWJEAN'S "HOW SWEET"

뉴진스의 How Sweet. 신곡이 나왔을때 평론가가 그걸 보거나 듣고 놀랄 확률은 거의 없고 설령 있다고 해도 그것은 부정적인 종류의 놀라움인 경우가 대부분이다. 그런 의미에서 뉴진스는 데뷔 이래 내게 예상치 못한 놀라움을 지속적으로 느끼게하는 몇 안되는 그룹. 평론가로서 무력감을 느낄만큼 그…
— 김영대 Kim Youngdae (@toojazzy25) May 29, 2024

How Sweet by NewJeans. When a new song comes out, there is little chance that music critics will be surprised to see or hear it, and even if they are, it is usually a negative kind of surprise. In that sense, NewJeans is one of the few groups that has consistently given me unexpected [good] surprises since its debut. As a music critic, it is difficult to predict their musical direction to the extent that one feels helpless, and most of the sense and quality of what has been released feels novel even to people like me who have observed the music scene for a long time. What's interesting is that not only critics but also the public feel the same way. NewJeans' music is often called "easy listening", but the essence of it is not that the music itself is easy, but that it makes music that can be complex yet easy to enjoy. The same goes for How Sweet. All the elements of 'old school' were taken and elaborately composed, but it does not feel old, and is full of simple, intuitive cool aesthetics that do not require any explanation or persuasion.

original post: here

1. My going to work song!! The song is so good

2. Me too I prefer this over Super Shy

3. Kim Youngdae is a super strict music critic

4. Me too I prefer it over Super Shy

5. The more I listen the better better better it gets ㅠㅠ

6. I don't feel this song at all...ㅠㅠ

7. Me too, I feel that way, I'm bad at expressing myself, but as expected, a music critic is different

8. Kim Youngdae is so good with his words

9. This is my favorite release ㅎㅎ

10. It's freaking good

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