[Nate] JENNIE, BECOMES LOTTE DEPARTMENT STORE'S AD MODEL AFTER 10 YEARS... TAKES CENTER STAGE AS THE NEW FACE

BLACKPINK member and singer Jennie is demonstrating her presence as an irreplaceable trendsetter.

On the 29th, Jennie was appointed as the new brand ambassador for Lotte Department Store, reaffirming her significant influence in the global market.

This marks the first time in approximately a decade that Lotte Department Store has selected a specific advertising model. The appointment holds special significance given Jennie's far-reaching influence across music, fashion, and culture on the global stage. Through this role, she is expected to showcase a new facet of her identity as an ambassador while once again proving her status as a unique trendsetter.

A marketing campaign featuring a collaboration between Jennie and Lotte Department Store will launch on October 1. Jennie plans to engage with the public through a variety of looks, participating in the campaign across diverse online and offline channels as well as through the interiors and exteriors of all store locations.

(...)

This is the best // It's warm // Ridiculous // I'm upset // I'm mad

source: here

1. [+55, -11]

Lotte has lost its touch... everything... Has there been even a single thing that went well in the last few years? Even in baseball, they spend tons of money and bring in supposedly decent players, but when you actually watch them, they turn out to be losers, and they just keep getting betrayed

2. [+12, -14]

What did Jennie do to get such hate in the comments? It’s rare to find an idol as talented as her. She’s far better than those "princess-complex" types who rely on auto-tune, heavy makeup, and plastic surgery, and who just act pretty on stage despite being tone-deaf

3. [+9, 0]

It is a bit random though, why Lotte? She had previously phased out all domestic brands to focus solely on overseas ones, so I’m curious about the reason for partnering with Lotte.

4. [+2, -10]

I thought it was Zena... I'm disappointed

5. [+0, -3]

I feel sorry for Jennie, ever since the scandal with V broke, ARMY ahjummas have been flooding her with malicious comments

New post

✉ PC Stories